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People

People

DiFi for All brings together stories from over 1,000 individuals across Bangladesh, India, Indonesia, and Uganda. This resource features 85 profiles that offer a glimpse into the diverse realities of financial inclusion. While not exhaustive, these narratives capture the breadth of experiences, showing how digital finance intertwines with daily life—shaped by needs, aspirations, challenges, support, resilience, and ingenuity.

Explore this resource in two ways: (1) Browse by age, gender, or location to find stories that match your interests below. (2) Discover archetypes reflecting behavioural patterns at different stages of digital financial journeys. ARCHETYPES

People profiles

People Profiles Database

🇮🇳 Aditya, 18, Priest🇮🇳 Aditya, 18, Priest
🇮🇳 Aditya, 18, Priest
Priest
Male
India
18 - 25
Urban
Proxy Users Proxy Users
🇧🇩 Afzer Hossain, 35, Agent 🇧🇩 Afzer Hossain, 35, Agent
🇧🇩 Afzer Hossain, 35, Agent
DFS agent
Male
Bangladesh
26 - 35
Peri-Urban
AgentsAgents
🇺🇬 Akena, 42, Teacher 🇺🇬 Akena, 42, Teacher
🇺🇬 Akena, 42, Teacher
Teacher
Male
Uganda
36 - 50
Rural
Bare-Bone Users Bare-Bone Users
🇺🇬 Akram, 24, Builder🇺🇬 Akram, 24, Builder
🇺🇬 Akram, 24, Builder
Builder
Male
Uganda
18 - 25
Peri-Urban
Savvy Adopters Savvy Adopters
🇧🇩 Al Mammun, 51, Agent🇧🇩 Al Mammun, 51, Agent
🇧🇩 Al Mammun, 51, Agent
DFS agent
Male
Bangladesh
26 - 35
Peri-Urban
AgentsAgents
🇮🇩 Alya, 22, Homemaker🇮🇩 
🇮🇩 Alya, 22, Homemaker
Homemaker
Female
Indonesia
18 - 25
Peri-Urban
Savvy Adopters Savvy Adopters
🇧🇩 Amatum Begum, 78, Homemaker🇧🇩 Amatum Begum, 78, Homemaker
🇧🇩 Amatum Begum, 78, Homemaker
Homemaker
Female
Bangladesh
50+
Rural
Bare-Bone Users Bare-Bone Users
🇮🇳 Amina Begum, 52, Shop Owner🇮🇳 Amina Begum, 52, Shop Owner
🇮🇳 Amina Begum, 52, Shop Owner
Shop Owner
Female
India
50+
Urban
Proxy Users Proxy Users
🇮🇳 Babu, 46, Farmer🇮🇳 Babu, 46, Farmer
🇮🇳 Babu, 46, Farmer
Farmer
Male
India
36 - 50
Rural
Cash-only Traditionalist Cash-only Traditionalist
🇧🇩 Bari Islam, 35, Business🇧🇩 Bari Islam, 35, Business
🇧🇩 Bari Islam, 35, Business
Business
Male
Bangladesh
36 - 50
Rural
Assisted Adopters Assisted Adopters
🇧🇩 Bashir Uddin, 21, Mechanic 🇧🇩 Bashir Uddin, 21, Mechanic
🇧🇩 Bashir Uddin, 21, Mechanic
Mechanic
Male
Bangladesh
18 - 25
Rural
Resilient NavigatorsResilient Navigators
🇧🇩 Bason Mia, 48, Business🇧🇩 Bason Mia, 48, Business
🇧🇩 Bason Mia, 48, Business
Business
Male
Bangladesh
36 - 50
Rural
Assisted Adopters Assisted Adopters
🇮🇩 Bimo, 23, Student🇮🇩 
🇮🇩 Bimo, 23, Student
Student
Male
Indonesia
18 - 25
Rural
Lost Ties Lost Ties
🇮🇳 Bishnu, 48, Business🇮🇳 Bishnu, 48, Business
🇮🇳 Bishnu, 48, Business
Business
Male
India
36 - 50
Urban
Resilient NavigatorsResilient Navigators
🇮🇩 Bu Ayu, 36, Farmer🇮🇩 
🇮🇩 Bu Ayu, 36, Farmer
Farmer
Female
Indonesia
36 - 50
Rural
Assisted Adopters Assisted Adopters
🇮🇩 Bu Zahra, 36, Shop Owner🇮🇩 
🇮🇩 Bu Zahra, 36, Shop Owner
Shop Owner
Female
Indonesia
36 - 50
Peri-Urban
Savvy Adopters Savvy Adopters
🇮🇳 Chandrika, 18, Student🇮🇳 Chandrika, 18, Student
🇮🇳 Chandrika, 18, Student
Student
Female
India
18 - 25
Rural
Proxy Users Proxy Users
🇺🇬 Constance, 50, Shop Owner🇺🇬 Constance, 50, Shop Owner
🇺🇬 Constance, 50, Shop Owner
Shop Owner
Female
Uganda
50+
Urban
Bare-Bone Users Bare-Bone Users
🇧🇩 Dilruba, 23, Domestic Worker🇧🇩 Dilruba, 23, Domestic Worker
🇧🇩 Dilruba, 23, Domestic Worker
Domestic Worker
Female
Bangladesh
18 - 25
Urban
Assisted Adopters Assisted Adopters
🇮🇩 Dominik, 33, Business🇮🇩 
🇮🇩 Dominik, 33, Business
Business
Female
Indonesia
26 - 35
Rural
DFS Dreamers DFS Dreamers
🇺🇬 Edu, 28, Brick Maker 🇺🇬 Edu, 28, Brick Maker
🇺🇬 Edu, 28, Brick Maker
Brick Maker
Male
Uganda
26 - 35
Rural
Fintech Champions Fintech Champions
🇮🇩 Ella, 42, Business woman🇮🇩 Ella, 42, Business woman
🇮🇩 Ella, 42, Business woman
Business woman
Female
Indonesia
36 - 50
Peri-Urban
Fintech Champions Fintech Champions
🇮🇩 Ellen, 33, Teacher🇮🇩 Ellen, 33, Teacher
🇮🇩 Ellen, 33, Teacher
Teacher
Female
Indonesia
26 - 35
Peri-Urban
Fintech Champions Fintech Champions
🇧🇩 Fazle Ali, 30, Farmer🇧🇩 Fazle Ali, 30, Farmer
🇧🇩 Fazle Ali, 30, Farmer
Farmer
Male
Bangladesh
26 - 35
Rural
Proxy Users Proxy Users
🇺🇬 Harriet, 50, Farmer🇺🇬 Harriet, 50, Farmer
🇺🇬 Harriet, 50, Farmer
Farmer
Female
Uganda
50+
Rural
DFS Dreamers DFS Dreamers
🇧🇩 Hasib Ahmed, 33, Agent🇧🇩 Hasib Ahmed, 33, Agent
🇧🇩 Hasib Ahmed, 33, Agent
DFS agent
Male
Bangladesh
26 - 35
Rural
AgentsAgents
🇮🇩 Hasna, 50, Domestic Worker🇮🇩 
🇮🇩 Hasna, 50, Domestic Worker
Domestic Worker
Female
Indonesia
50+
Rural
Cash-only Traditionalist Cash-only Traditionalist
🇮🇩 Heri, 36, Agent🇮🇩 
🇮🇩 Heri, 36, Agent
DFS agent
Male
Indonesia
36 - 50
Urban
AgentsAgents
🇮🇩 Hiba, 32, Homemaker🇮🇩 
🇮🇩 Hiba, 32, Homemaker
Homemaker
Female
Indonesia
26 - 35
Rural
DFS Dreamers DFS Dreamers
🇮🇩 Imron, 37, Shop Owner🇮🇩 
🇮🇩 Imron, 37, Shop Owner
Shop Owner
Male
Indonesia
36 - 50
Peri-Urban
AgentsAgents
🇮🇳 Irfan, 18, Weaver🇮🇳 Irfan, 18, Weaver
🇮🇳 Irfan, 18, Weaver
Weaver
Male
India
18 - 25
Peri-Urban
Fintech Champions Fintech Champions
🇺🇬 Jane, 50, Farmer🇺🇬 Jane, 50, Farmer
🇺🇬 Jane, 50, Farmer
Farmer
Female
Uganda
50+
Rural
Bare-Bone Users Bare-Bone Users
🇧🇩 Joy Sarkar, 22, Student🇧🇩 Joy Sarkar, 22, Student
🇧🇩 Joy Sarkar, 22, Student
Student
Male
Bangladesh
18 - 25
Urban
Savvy Adopters Savvy Adopters
🇮🇩 Juna, 28, Private Sector🇮🇩 Juna, 28, Private Sector
🇮🇩 Juna, 28, Private Sector
Private Sector
Male
Indonesia
26 - 35
Peri-Urban
Fintech Champions Fintech Champions
🇮🇩 Jundi, 31, Security Guard 🇮🇩 Jundi, 31, Security Guard
🇮🇩 Jundi, 31, Security Guard
Security Guard
Male
Indonesia
26 - 35
Peri-Urban
Fintech Champions Fintech Champions
🇮🇩 Kasih, Over 50, Agent🇮🇩 
🇮🇩 Kasih, Over 50, Agent
DFS agent
Female
Indonesia
50+
Rural
AgentsAgents
🇺🇬 Katerega, 29, Farmer🇺🇬 Katerega, 29, Farmer
🇺🇬 Katerega, 29, Farmer
Farmer
Male
Uganda
26 - 35
Peri-Urban
Resilient NavigatorsResilient Navigators
🇺🇬 Kayaga, 27, Tailor🇺🇬 Kayaga, 27, Tailor
🇺🇬 Kayaga, 27, Tailor
Tailor
Male
Uganda
26 - 35
Urban
Proxy Users Proxy Users
🇺🇬 Khabungala, 25, Farmer🇺🇬 Khabungala, 25, Farmer
🇺🇬 Khabungala, 25, Farmer
Farmer
Male
Uganda
26 - 35
Rural
Assisted Adopters Assisted Adopters
🇮🇳 Khushbu, late 20s, Agent🇮🇳 Khushbu, late 20s, Agent
🇮🇳 Khushbu, late 20s, Agent
DFS agent
Female
India
26 - 35
Peri-Urban
AgentsAgents
🇮🇩 Lilik, 33, Gig worker🇮🇩 
🇮🇩 Lilik, 33, Gig worker
Gig Worker
Female
Indonesia
26 - 35
Rural
DFS Dreamers DFS Dreamers
🇮🇩 Lutfi, 38, Farmer🇮🇩 
🇮🇩 Lutfi, 38, Farmer
Farmer
Female
Indonesia
36 - 50
Rural
Cash-only Traditionalist Cash-only Traditionalist
🇮🇳 Mahadev, 32, Driver🇮🇳 Mahadev, 32, Driver
🇮🇳 Mahadev, 32, Driver
Driver
Male
India
26 - 35
Rural
Proxy Users Proxy Users
🇧🇩 Maliya Khatun, 29, Homemaker 🇧🇩 Maliya Khatun, 29, Homemaker
🇧🇩 Maliya Khatun, 29, Homemaker
Homemaker
Female
Bangladesh
26 - 35
Rural
Bare-Bone Users Bare-Bone Users
🇺🇬 Mariam, 38, Farmer 🇺🇬 Mariam, 38, Farmer
🇺🇬 Mariam, 38, Farmer
Farmer
Female
Uganda
36 - 50
Urban
Lost Ties Lost Ties
🇮🇩 Mariam, 43, Agent🇮🇩 
🇮🇩 Mariam, 43, Agent
DFS agent
Female
Indonesia
50+
Urban
AgentsAgents
🇮🇩 Marlina, 45, Agent🇮🇩 
🇮🇩 Marlina, 45, Agent
DFS agent
Female
Indonesia
36 - 50
Rural
AgentsAgents
🇮🇩 Mas Eri, 36, Screen Printer🇮🇩 
🇮🇩 Mas Eri, 36, Screen Printer
Screen Printer
Male
Indonesia
36 - 50
Rural
DFS Dreamers DFS Dreamers
🇮🇳 Maya, 19, Student🇮🇳 Maya, 19, Student
🇮🇳 Maya, 19, Student
Student
Female
India
18 - 25
Urban
Fintech Champions Fintech Champions
🇺🇬 Nakamte, 35, Agent🇺🇬 Nakamte, 35, Agent
🇺🇬 Nakamte, 35, Agent
DFS agent
Female
Uganda
36 - 50
Rural
Linked pageAgentsAgents
🇮🇩 Nina, 39, Farmer🇮🇩 
🇮🇩 Nina, 39, Farmer
Farmer
Female
Indonesia
36 - 50
Rural
Savvy Adopters Savvy Adopters
🇺🇬 Norbert, 32, Umemployed🇺🇬 Norbert, 32, Umemployed
🇺🇬 Norbert, 32, Umemployed
Unemployed
Male
Uganda
26 - 35
Urban
Resilient NavigatorsResilient Navigators
🇺🇬 Obilo, 40s, Agent 🇺🇬 Obilo, 40s, Agent
🇺🇬 Obilo, 40s, Agent
DFS agent
Male
Uganda
36 - 50
Rural
Linked pageAgentsAgents
🇮🇳 Parvathi, 28, Shop Owner🇮🇳 Parvathi, 28, Shop Owner
🇮🇳 Parvathi, 28, Shop Owner
Shop Owner
Female
India
26 - 35
Rural
Lost Ties Lost Ties
🇺🇬 Patrick, 40, Agent🇺🇬 Patrick, 40, Agent
🇺🇬 Patrick, 40, Agent
DFS agent
Male
Uganda
36 - 50
Urban
Linked pageAgentsAgents
🇮🇳 Pawan, 35, Service Industry🇮🇳 Pawan, 35, Service Industry
🇮🇳 Pawan, 35, Service Industry
Service Industry
Male
India
26 - 35
Urban
DFS Dreamers DFS Dreamers
🇺🇬 Proscovia, 55, Homemaker🇺🇬 Proscovia, 55, Homemaker
🇺🇬 Proscovia, 55, Homemaker
Homemaker
Female
Uganda
50+
Urban
DFS Dreamers DFS Dreamers
🇧🇩 Purnima, 26, Garments Worker 🇧🇩 Purnima, 26, Garments Worker
🇧🇩 Purnima, 26, Garments Worker
Garments Worker
Female
Bangladesh
26 - 35
Urban
Resilient NavigatorsResilient Navigators
🇧🇩 Rabeya, 24, Teacher🇧🇩 Rabeya, 24, Teacher
🇧🇩 Rabeya, 24, Teacher
Teacher
Female
Bangladesh
18 - 25
Urban
DFS Dreamers DFS Dreamers
🇮🇳 Radhika, 29, Homemaker🇮🇳 Radhika, 29, Homemaker
🇮🇳 Radhika, 29, Homemaker
Homemaker
Female
India
26 - 35
Rural
Assisted Adopters Assisted Adopters
🇺🇬 Resty, 23, Homemaker🇺🇬 Resty, 23, Homemaker
🇺🇬 Resty, 23, Homemaker
Homemaker
Female
Uganda
18 - 25
Urban
Savvy Adopters Savvy Adopters
🇮🇩 Roni, Early 30s, Shop Owner🇮🇩 
🇮🇩 Roni, Early 30s, Shop Owner
Shop Owner
Male
Indonesia
26 - 35
Rural
Lost Ties Lost Ties
🇮🇳 Roshni, 26, SHG Leader🇮🇳 Roshni, 26, SHG Leader
🇮🇳 Roshni, 26, SHG Leader
SHG Leader
Female
India
26 - 35
Rural
Fintech Champions Fintech Champions
🇧🇩 Rupom, 35, Agent🇧🇩 Rupom, 35, Agent
🇧🇩 Rupom, 35, Agent
DFS agent
Male
Bangladesh
26 - 35
Rural
AgentsAgents
🇺🇬 Saadick, 29, Driver🇺🇬 Saadick, 29, Driver
🇺🇬 Saadick, 29, Driver
Driver
Male
Uganda
18 - 25
Urban
DFS Dreamers DFS Dreamers
🇧🇩 Sajib, 27, Business 🇧🇩 Sajib, 27, Business
🇧🇩 Sajib, 27, Business
Business
Male
Bangladesh
26 - 35
Rural
Proxy Users Proxy Users
🇮🇳 Salim, 33, Driver🇮🇳 Salim, 33, Driver
🇮🇳 Salim, 33, Driver
Driver
Male
India
26 - 35
Urban
Resilient NavigatorsResilient Navigators
🇧🇩 Samir Paul, 70, Retired🇧🇩 Samir Paul, 70, Retired
🇧🇩 Samir Paul, 70, Retired
Retired
Male
Bangladesh
50+
Peri-Urban
Proxy Users Proxy Users
🇺🇬 Samuel, Agent🇺🇬 Samuel, Agent
🇺🇬 Samuel, Agent
DFS agent
Male
Uganda
Urban
Linked pageAgentsAgents
🇮🇳 Sandhya, 35, Agent🇮🇳 Sandhya, 35, Agent
🇮🇳 Sandhya, 35, Agent
DFS agent
Female
India
26 - 35
Rural
AgentsAgents
🇺🇬 Sarah, 42, Trader🇺🇬 Sarah, 42, Trader
🇺🇬 Sarah, 42, Trader
Trader
Female
Uganda
36 - 50
Rural
Assisted Adopters Assisted Adopters
🇧🇩 Shaila Bhanu, 52, Homemaker🇧🇩 Shaila Bhanu, 52, Homemaker
🇧🇩 Shaila Bhanu, 52, Homemaker
Homemaker
Female
Bangladesh
50+
Urban
Savvy Adopters Savvy Adopters
🇮🇳 Shanti, late 20s, Agent🇮🇳 Shanti, late 20s, Agent
🇮🇳 Shanti, late 20s, Agent
DFS agent
Female
India
26 - 35
Rural
AgentsAgents
🇮🇳 Shanti, 37, Shop Owner🇮🇳 Shanti, 37, Shop Owner
🇮🇳 Shanti, 37, Shop Owner
Shop Owner
Female
India
36 - 50
Rural
Assisted Adopters Assisted Adopters
🇮🇳 Shiva, 31, Agent🇮🇳 Shiva, 31, Agent
🇮🇳 Shiva, 31, Agent
DFS agent
Male
India
26 - 35
Rural
AgentsAgents
🇮🇳 Shyam, 34, Agent🇮🇳 Shyam, 34, Agent
🇮🇳 Shyam, 34, Agent
DFS agent
Male
India
26 - 35
Urban
AgentsAgents
🇮🇳 Sulekha, 33, Homemaker🇮🇳 Sulekha, 33, Homemaker
🇮🇳 Sulekha, 33, Homemaker
Homemaker
Male
India
26 - 35
Peri-Urban
Proxy Users Proxy Users
🇧🇩 Sureena Begum, 31, Homemaker🇧🇩 Sureena Begum, 31, Homemaker
🇧🇩 Sureena Begum, 31, Homemaker
Homemaker
Female
Bangladesh
26 - 35
Rural
Assisted Adopters Assisted Adopters
🇧🇩 Taslima, 33, Loan Officer 🇧🇩 Taslima, 33, Loan Officer
🇧🇩 Taslima, 33, Loan Officer
Loan Officer
Female
Bangladesh
26 - 35
Peri-Urban
Fintech Champions Fintech Champions
🇺🇬 Wesonga, 25, Gig Worker🇺🇬 Wesonga, 25, Gig Worker
🇺🇬 Wesonga, 25, Gig Worker
Gig Worker
Male
Uganda
26 - 35
Urban
Fintech Champions Fintech Champions
🇮🇩 Wilden, 22, Farmer 🇮🇩 
🇮🇩 Wilden, 22, Farmer
Fisherman
Male
Indonesia
18 - 25
Rural
Assisted Adopters Assisted Adopters
🇮🇳 Yash & Abhishek, mid 30s, Managers🇮🇳 Yash & Abhishek, mid 30s, Managers
🇮🇳 Yash & Abhishek, mid 30s, Managers
Managers
Male
India
36 - 50
Urban
Fintech Champions Fintech Champions
🇮🇳 Yogesh, 49, Gig Worker🇮🇳 Yogesh, 49, Gig Worker
🇮🇳 Yogesh, 49, Gig Worker
Gig Worker
Male
India
36 - 50
Peri-Urban
Proxy Users Proxy Users
🇮🇩 Yudha, 35, Shop Owner🇮🇩 
🇮🇩 Yudha, 35, Shop Owner
Shop Owner
Male
Indonesia
26 - 35
Urban
Assisted Adopters Assisted Adopters
🇧🇩 Zahidul Bari, 42, Service Industry Worker🇧🇩 Zahidul Bari, 42, Service Industry Worker
🇧🇩 Zahidul Bari, 42, Service Industry Worker
Service Industry
Male
Bangladesh
36 - 50
Rural
Assisted Adopters Assisted Adopters
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